Become who you want to be.
One phase at a time.
Habits shaped to you. Not to your calendar. One tap tells the app how you feel — it handles the rest.
Philosophy
You're not checking off a list.
You're building yourself.
Every habit lives under a Persona — the identity you're building toward. Each completed phase is a vote cast for that identity.
Pick a habit, let AI shape it, then watch the votes add up. No tasks crossed off. No goals reached. Just evidence of who you're becoming.
The Habit Shaping System
AI breaks habits into phases.
You choose how much you can handle.
Every habit has layers.
AI Coach breaks each habit into phases — from the absolute minimum to the full version. On a hard day, “just put on shoes” is enough. On a great day, go all in. Every phase counts as a full vote.
Features
Everything adapts to you.
Energy Check-in
One tap. Under 3 seconds. The app knows how you feel and adjusts everything.
Habit Phases
F0 to F5 — from the absolute minimum to the full version. Every phase counts equally.
Smart Streaks
Your streak never breaks from doing less. "Never miss twice" safeguards your progress.
Contextual Micro-tips
Behavioral science education woven into your flow — not a separate course section.
Comparison
No one else does this.
| Feature | Ayumi | Habitica | Streaks | Productive |
|---|---|---|---|---|
| Identity-based framing | ||||
| AI habit decomposition | ||||
| Daily energy adaptation | ||||
| Breaking bad habits | ||||
| Behavioral psychology education | Partial | |||
| Minimal gamification |
Testimonials
Real people, real votes.
I've tried every habit app out there. Ayumi is the first one that understood that on hard days, showing up at all IS the win.
Sarah K.
Product Designer
The phase system changed everything. I used to break streaks on tired days. Now I just do F0 and keep going.
Marcus L.
Software Engineer
Identity framing sounds abstract until you see your vote count climb. Then it clicks — you're not doing tasks, you're casting votes.
Priya M.
Behavioral Researcher
FAQ